Get to know and build loyalty with guests
At Timón Hotel, we have a CRM solution whose tools are aimed at guest loyalty, allowing the hotel business to better understand its guests and design retention strategies.
Thanks to our CRM, the hotel can create its own loyalty program, where points are assigned based on consumption at the accommodation, repeat stays, or various fully configurable parameters.
Another advantage is the creation of email marketing campaigns to send communications to current or past guests, personalizing and segmenting content thanks to all the information stored in the guest profile.
Synchronization of the PMS with the loyalty program
Our hotel management PMS allows guest data to be synchronized through the establishment’s loyalty program; this way, if the guest changes any of their loyalty program details, it is automatically updated in the hotel PMS. Similarly, if they cancel a reservation—provided the booked rate allows it—this is also reflected in the Timón Hotel PMS.
A success story is the integration of our PMS with the Inturotel Fans loyalty program, active since 2022, which has resulted in an improved guest experience and a boost in direct sales for Inturotel.
Start boosting direct sales
Having the hotel’s loyalty program connected to the PMS allows for the design of commercial strategies to enhance communication with guests as well as direct sales.
Sending special offers to repeat guests or discounts to current guests are some of the commercial actions a hotel can carry out thanks to our technology and integrations.
Do you want to know more about how to improve the guest experience and boost direct sales thanks to Timón Hotel? Contact us.